INDUSTRY · ORIGINAL EDIT
Amorepacific Sets New Global Growth Focus on Derma Beauty and Hair Care
In brief
At its Investor Day, the group outlined plans to expand AESTURA, ILLIYOON, IOPE and its hair-care brands while pursuing major revenue milestones through 2035.
Amorepacific has presented derma beauty and hair care as two important areas in its next phase of global growth. At an Investor Day, the company shared plans to develop AESTURA, ILLIYOON, IOPE and its hair-care brands internationally.
The group is targeting KRW 1 trillion in revenue from derma beauty and another KRW 1 trillion from hair care by 2030. It also aims to reach 10% revenue growth and an operating margin of at least 11% by 2027, supported by digital initiatives, while working toward a total revenue target of KRW 15 trillion by 2035.
For shoppers in Singapore, Malaysia and the Philippines, the announcement signals continued international attention on Korean derma-beauty and hair-care categories. It does not, however, confirm specific launch dates, product ranges or local availability. Those details will be important for understanding how the strategy translates into choices for shoppers in each market.